2011 Buick Royal Makes Its Hollywood Premiere
After an online reveal earlier this week, the 2011 Buick Regal made its way to the Palladium theater in Hollywood for a slightly more glamorous stage debut. The drinks were flowing, the lighting was dark and all the big guns from GM were there to show off the new sedan.
From new marketing chief Bob Lutz to recently appointed sales chief Susan Docherty to the VP of design Ed Welburn, it's clear that GM has plenty riding on this new Buick sedan. The rest of the room was filled with current Buick and GMC buyers and more than a few GM dealers, they're easy to spot.
So what's it look like in person? Not bad. There are no port holes which is good. Trust us, given the average age in the room no one would have known what they were anyway. The wheels look a tad big for the rest of the car, but otherwise there aren't too many angles on the Regal.
At this point, the big “if” is whether th eRegal can get by with four-cylinder power only. Acura has abandoned that strategy with its TSX sedan and few other luxury cars rely solely on four-cylinder no matter how powerful they are. We'll see soon enough as the 2011 Buick Regal goes on sale in the second quarter of next year.
