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The 2011 Jeep Grand Cherokee is the unequivocally big understanding for Chrysler. Not usually is it a initial product to launch given a Fiat takeover, though it needs to show the universe which Chrysler is able of making tasteful, high-quality products, and which a brand is working to reconstruct its picture here in America. Thus, this first ad mark for a Grand Cherokee focuses upon just which – telling a universe that American production is removing behind upon lane, as well as which Chrysler is operative tough to build a best new products for a market.

We’ll be pushing a 2011 Grand Cherokee in a entrance weeks, so stay tuned for the full Inform. In a meantime, strike a burst to not only watch the video of a brand new Jeep ad, though to Survey Chrysler’s full press recover explaining a brand new promotion campaign. High-res images of a new Grand Cherokee have been accessible in the galleries next.

Gallery:2011 Jeep Grand Cherokee Ad

Gallery:2011 Jeep Grand Cherokee

[Source: Chrysler]

Full PR text:All-new 2011 Jeep® Grand Cherokee Advertising Debuts; Celebrates a Return to True American Craftsmanship

The all-new 2011 Jeep® Grand Cherokee is the symbol of a brand new Chrysler Group and a initial all-new car to come during a fondness with Fiat sauna. The initial promotion mark for a Jeep Grand Cherokee, scheduled to air Friday, June 11, takes viewers through the time when America was known for craftsmanship, extravagant and personal honor – something that has been blank in this nation as well as the automotive attention, until right away.

The new mark is a first proviso of a selling as well as promotion launch for the 2011 Jeep Grand Cherokee, which arrives in showrooms after this month.

“With this brand new debate, a Jeep code celebrates the most appropriate of American production as well as engineering,” said Mike Manley, President as well as CEO – Jeep Brand, Chrysler Group LLC. “The brand new Grand Cherokee selling and promotion debate has been delicately written to communicate the Jeep brand’s joining to American craftsmanship, a lapse of personal honor as well as loyalty to producing the car which is indeed well-made and beautifully written.”

The creative campaign was grown by Portland, Ore.-based Wieden+Kennedy as well as delivers the new tagline for the Jeep code – “The things we make, have us.”

The brand new tagline represents a lapse of American craftsmanship as well as quality as well as a appetite, focus as well as joining which goes in to any brand new Jeep-branded car, generally a all-new 2011 Jeep Grand Cherokee.

“The Jeep Grand Cherokee promotion campaign reminisces on the time when America was well known for the craftsmanship as well as there was the sense of personal honor in formulating the peculiarity product,” pronounced Oliver Francois, Lead Marketing Executive, Chrysler Group LLC. “Chrysler Group has done the in advance shift in a approach it functions as well as creates products as well as, it is really apparent in the 2011 Jeep Grand Cherokee. The debate is a company’s approach of creation it transparent to the stream as well as intensity clientele which we have which personal honor behind as well as we have been formulating peculiarity products. The complete company is excited about this car and we wish to share which fad with everybody.”

The second proviso of the selling and promotion debate, scheduled to launch this summer, will proceed to deliver a facilities as well as highlights of a car.

The All-new 2011 Jeep Grand Cherokee

Nearly two decades ago, Jeep invented a reward sport-utility car shred with a key of a Jeep Grand Cherokee. More than 4 million sales after, Jeep delivers an all-new Grand Cherokee which balances mythological Jeep capability with softened, worldly on-road dynamics which broach the reward pushing knowledge.

Capability highlights embody a preference of three 4×4 systems, brand new Jeep Quadra-Lift™ Air Suspension as well as Selec-Terrain systems, as well as towing capacity of 7,400 lbs. On-road dynamics have been softened pleasantness of new eccentric front as well as back cessation systems and a brand new body structure which dramatically increases torsional rigidity for marked down Noise, Vibration as well as Harshness (NVH) levels.

The pattern of a all-new Jeep Grand Cherokee boasts an all-new sculpted physique as well as jaunty profile that conclude the neat extraneous as well as aerodynamic refinement. CommandView® – the brand new dual-pane breathtaking object roof – extends from a windshield to a back of a car. A world-class interior pattern is highlighted by premium soft-touch interior materials for all models. The interior provides consumers with more than four inches of increasing rear-seat knee as well as leg room, and 17 percent some-more load volume.

Chrysler Group’s all-new 290-horsepower 3.6-liter Pentastar V-6 engine boasts an 11 percent alleviation in fuel economy for a Jeep Grand Cherokee, delivering up to 23 mpg as well as over 500 miles upon one tank of gas. The all-new flexible-fuel engine is customary upon a Grand Cherokee, as well as facilities Variable-valve Timing (VVT), dual overhead camshafts as well as the high-pressure die-cast aluminum cylinder retard in the 60-degree pattern.

More than 45 reserve as well as confidence facilities are accessible in the all-new 2011 Jeep Grand Cherokee, together with customary Active Head Restraints, full-length side-curtain as well as seat-mounted side thorax air bags, Electronic Stability Control, Electronic Roll Mitigation, Hill-start Assist, as well as Trailer-sway Control. A Blind-spot/Rear Cross-path detection complement as well as Adaptive Cruise Control with Forward Collision Warning have been accessible.

Numerous modernized record facilities have been offered, together with live mobile TV (FLO TV), SIRIUS Backseat TV as well as UConnect™ Web, that transforms a vehicle into the “prohibited mark” to broach the Internet without delay to a car.
The all-new 2011 Jeep Grand Cherokee will be available in 3 models: Laredo, Limited as well as Overland.

2011 Jeep Grand Cherokee Laredo 4×2 pricing starts at $30,995 – $495 lower than a effusive indication. Laredo 4×4 pricing starts during $32,995 – $465 lower than the outgoing model.